{"product_id":"the-launch-plan","title":"The Launch Plan","description":"\u003cp\u003e\u003cstrong\u003eMap the launch from offer to checkout so you know what to say, build, send, and track.\u003c\/strong\u003e\u003c\/p\u003e\u003ch2\u003eWhat this helps with\u003c\/h2\u003e\u003cp\u003eYou have something to sell, but the launch feels scattered. This system turns the launch into a practical plan with dates, assets, content, emails, checkout checks, and review points.\u003c\/p\u003e\u003ch2\u003eUse this when\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eYour offer is clear enough to sell.\u003c\/li\u003e\n\u003cli\u003eYou need a launch timeline that is not held in your head.\u003c\/li\u003e\n\u003cli\u003eYou want to know which assets to build first.\u003c\/li\u003e\n\u003cli\u003eYou need a simple plan for content, email, sales page, and checkout.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWhat you will build\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eA launch timeline.\u003c\/li\u003e\n\u003cli\u003eA sales page map.\u003c\/li\u003e\n\u003cli\u003eAn email and content sequence.\u003c\/li\u003e\n\u003cli\u003eA checkout readiness checklist.\u003c\/li\u003e\n\u003cli\u003eA simple launch dashboard.\u003c\/li\u003e\n\u003cli\u003eA post-launch review process.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWhat is included\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eLaunch calendar template.\u003c\/li\u003e\n\u003cli\u003eAsset checklist.\u003c\/li\u003e\n\u003cli\u003eSales page outline.\u003c\/li\u003e\n\u003cli\u003eEmail sequence planner.\u003c\/li\u003e\n\u003cli\u003eContent prompt bank.\u003c\/li\u003e\n\u003cli\u003eCheckout and delivery checklist.\u003c\/li\u003e\n\u003cli\u003eLaunch metrics tracker.\u003c\/li\u003e\n\u003cli\u003ePost-launch review worksheet.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eFormat and time\u003c\/h2\u003e\u003cp\u003eDigital system. Plan 1 to 2 weeks to build the launch plan, depending on how many assets already exist.\u003c\/p\u003e\u003ch2\u003eRecommended order\u003c\/h2\u003e\u003cp\u003eUse after The Offer Blueprint and before VA handoff. Pair with The Masterclass Builder if the launch centers on a class.\u003c\/p\u003e\u003ch2\u003eDigital delivery\u003c\/h2\u003e\u003cp\u003eAfter checkout, follow the access instructions in your order confirmation. No physical item ships.\u003c\/p\u003e\u003ch2\u003eLicense\u003c\/h2\u003e\u003cp\u003eFor one purchaser or one internal business. Do not resell, redistribute, publish, share publicly, or use as client-facing curriculum without written permission.\u003c\/p\u003e\u003ch2\u003eNot for\u003c\/h2\u003e\u003cp\u003eThis is not ad management, done-for-you copywriting, legal advice, financial advice, or a sales guarantee.\u003c\/p\u003e","brand":"Marilène Hodge","offers":[{"title":"Default Title","offer_id":50517112160499,"sku":"MH-LAUNCH-PLAN","price":497.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0843\/1688\/1139\/files\/launch-plan-featured.jpg?v=1788175059","url":"https:\/\/marilenehodge.com\/products\/the-launch-plan","provider":"Marilène","version":"1.0","type":"link"}